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Is Benjamin Moore or Sherwin-Williams a better choice for interior painting in the Vancouver area?

Question

Is Benjamin Moore or Sherwin-Williams a better choice for interior painting in the Vancouver area?

Answer from Paint IQ

Both Benjamin Moore and Sherwin-Williams make excellent interior paints, and either brand will serve you well in a Metro Vancouver home — the real difference comes down to specific product lines, where you buy, and what your project demands.

At the premium tier, Benjamin Moore's Aura and Sherwin-Williams' Emerald are genuinely comparable. Both offer exceptional hide, one-coat coverage on most colours, low-VOC formulas, and the durability needed for high-traffic areas. Choosing between them often comes down to which brand your painting contractor prefers to work with — experienced painters develop strong preferences based on how a paint flows, levels, and cuts in, and a skilled painter working with their preferred product will consistently outperform someone using an unfamiliar brand.

Product Lines Worth Knowing

Benjamin Moore's Regal Select (roughly $65–$80/gallon in Metro Vancouver) is one of the most widely used premium interior paints in the region. It self-levels beautifully, which matters on the older plaster and drywall walls common in Vancouver's character homes and post-war housing stock. The Aura line ($85–$110/gallon) is Benjamin Moore's flagship — outstanding coverage, colour depth, and washability, and it's particularly good for deep, saturated colours without the multiple-coat struggle. Benjamin Moore also has a strong presence at independent paint dealers across Metro Vancouver, where staff tend to be knowledgeable and can do precise custom tinting.

Sherwin-Williams counters with Duration ($70–$90/gallon) as their workhorse premium line and Emerald ($90–$110/gallon) at the top. The Emerald Urethane Trim Enamel is genuinely outstanding for doors, trim, and baseboards — it cures to a hard, furniture-like finish that holds up exceptionally well in the damp conditions common to Metro Vancouver homes. If your project involves a lot of trim work, Sherwin-Williams has a slight edge in that specific category. Sherwin-Williams also runs frequent sales (30–40% off is common) that can make their premium lines more accessible.

Metro Vancouver Considerations

In Vancouver's climate, mould resistance matters more than most homeowners realize. Both brands offer mould-inhibiting formulas — look for Benjamin Moore's Aura Bath & Spa or Sherwin-Williams' Emerald for bathrooms, laundry rooms, and any space with humidity challenges. The persistent dampness from October through April means interior spaces with poor ventilation genuinely benefit from these specialized formulas rather than standard interior paint.

For kitchen cabinet refinishing — one of the most requested projects in Metro Vancouver — Benjamin Moore Advance is widely favoured by professional painters for its exceptional levelling and hard cure. Sherwin-Williams' Emerald Urethane is a strong competitor. Either way, cabinet work requires spray application to look professional; the brand matters less than the application method.

VOC compliance is worth noting for strata buildings, which are common throughout Vancouver, Burnaby, Richmond, and the Tri-Cities. Both brands offer low- and zero-VOC options across their premium lines, meeting BC's VOC regulations and most strata bylaw requirements.

Practical Tips

The most honest advice: ask your painting contractor what they prefer and why. A professional who uses Benjamin Moore Regal Select daily will apply it better than Sherwin-Williams Emerald used occasionally. If you're doing a DIY project, visit both a Benjamin Moore dealer and a Sherwin-Williams store, describe your project, and compare the staff knowledge and service — that interaction often tells you more than the paint specs.

For a whole-house interior repaint of a typical Metro Vancouver home (1,500–2,500 sq ft), budget $5,000–$12,000 for professional labour, with premium paint adding roughly $800–$1,500 to material costs compared to contractor-grade products — an investment that pays off in durability and years before the next repaint.

If you're ready to get quotes, Vancouver Paint Contractors can match you with experienced local painters at no cost — find professionals through the Vancouver Construction Network at vancouverconstructionnetwork.com/directory?trade=painting.

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